Schema generator + validator · free
Schema markup, checked and generated
A schema checker reads the JSON-LD already on your page, flags invalid blocks, and offers generators for common types that you should use only when they match visible page facts.
Generate JSON-LD
Fill the form, copy the schema, paste it into your <head>. No URL needed.
Organization JSON-LD
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "",
"url": ""
}What structured data can and cannot do
Schema markup is a machine-readable description of visible page content. It can support search features and clarify entities, but Google says no special schema is required for generative AI features.
Accuracy matters more than coverage. A missing type is not automatically an error, and valid markup does not guarantee a rich result, AI citation, or recommendation. Add only the type and properties the page can support.
Two modes, one page
- ✓Validate: paste a URL and see which schema types are present, which common types are not detected, and whether any JSON-LD block fails to parse.
- ✓Generate: fill a short form and get clean JSON-LD for Organization, SoftwareApplication, FAQPage, or Article.
- ✓Copy and paste straight into your <head>. No account, no markup knowledge required.
Free here, deeper in the audit
Schema helps engines parse you. It does not tell you whether they recommend you over your competitors. That is what the full audit measures, across three engines, with the fixes ranked by impact. $39, once.
Questions
Which schema type should I add?
Use the most specific type that accurately describes the visible page and is relevant to the search feature you want to support. A homepage, article, product, and local location have different jobs.
Will schema get me into AI answers?
No. Google explicitly says structured data is not required for its generative AI features. Use it to describe real entities and support applicable search features, not as a recommendation switch.
Where do I put the generated code?
Paste it inside the <head> of the relevant page as a <script type="application/ld+json"> block. The generator already wraps it correctly.
Does this validate against Google's rules?
It checks that your JSON-LD parses and reports which schema.org types are present. For Google's rich-result eligibility specifically, run the output through their Rich Results Test as a final step.
Keep going
Your schema is clean. Do the engines still skip you?
~5 min scan · $39 · refunds if useless
Run the full audit →